I am Pure Neo.
Pure Neo is a design studio founded and led by Georg S. Kuklick, specializing in user-centric design and digital products. The studio size ranges from one to a dozen selected experts, supported by family and friends. Reason why.
Industry does't matter.
How dare I think I can change hi-fi audio without ever being part of the industry? From Porsche and Peugeot to Leica, Thonet, and Hugo Boss. From Deutsche Bank, ING, and JP Morgan to BlackRock and Vanguard. From Men's Health and MTV to MisterSpex and Siemens. From Vodafone and T-Mobile to health insurances and energy providers. From Nestlé, Roche, and Johnson & Johnson to the Governments of Munich, New York City, and Washington, D.C.. And the list goes on and on. I've done it all - without ever being a part of these sectors. What matters is identifying the correct opportunities to build the right solutions.
Connecting the dots.
There is no sustainable way to improve an entire industry by focusing on one part or the other. We finally bring together customers, manufacturers, distributors, sellers, and reviewers.
Annelie Sattler • Digital Transformation Expert - Accenture
