# Pure Neo > An online platform for hi-fi audio. Research components, plan systems, and ask an AI assistant grounded in real product data and physics. For consumers, manufacturers, distributors, dealers, and reviewers. Two-channel stereo and headphones only, no home theater. Pure Neo launched publicly in September 2026. It is family-owned, independent, and operated by Neo Digital Magazines LLC (Delaware, USA), with the team in Vienna, Berlin, and New York. Founder and CEO: Georg S. Kuklick, a designer with 25+ years of experience across Europe and the US. The platform runs on a hi-fi component database covering brands, products, and specifications. Specifications are collected and maintained by Pure Neo. Manufacturers add official content, dealers add stock and location, reviewers link their reviews to product pages. There are no forums, no comments, no follower counts, and no sponsored answers. ## Consumer features - Hi-Fi Search: search the database by name or by specification (category, sensitivity, compliance, and so on) - Compare: up to three components side by side - Setups: build the system you own, plan the next one, or a dream system; AI Price Search totals the cost - My Hi-Fi: liked components, Shelf, Wishlist, followed brands, dealers, reviewers, and people, plus the Hi-Fi Journey timeline (early prototype) - Compatibility match: cartridge and tonearm, amplifier and speakers, rolling out in beta fall 2026 - AI Assistant: 15 AI models from OpenAI, Anthropic, Google, xAI, and others, all answering from the same hi-fi database and aware of your room, gear, and preferences - AI Academy - Privacy switches on every section of the public profile and every setup ## Business Suite - Manufacturers: brand page and milestones, product content (descriptions, photos, videos, downloads), market coverage map and partner search, distributor and dealer management, news and press releases, AI Readiness Check - Distributors: portfolio management, business development with manufacturers seeking coverage, news distribution - Dealers: store profiles per location, brands and products with stock status (in stock, demo, used), setups, news - Reviewers: add-on to any consumer plan; reviews link to the components covered and appear on those product pages - Content Service: Pure Neo maintains product content for brands that prefer not to ## AI Readiness Check A paid report for hi-fi brands showing how visible the brand is inside the AI models buyers use, what those models believe about it, whether the brand's website is readable for AI, and how it compares with competitors. Prioritized fixes included. ## Pricing (USD, monthly) - Consumer: Basic $8.90, High-End $19 (adds AI Assistant, AI Price Search, AI Academy, 5,000 credits), Ultra High-End $59 (25,000 credits, Reviewer add-on included) - Reviewer add-on: $10 on Basic and High-End - Business Suite (manufacturers, distributors, dealers): Small Business $99, Medium $299, Enterprise $990 ## Pages - [Home](https://pure-neo.io) - [What is Pure Neo](https://pure-neo.io/what-is-pure-neo) - [Hi-Fi Platform for consumers](https://pure-neo.io/for-consumers) - [AI Assistant](https://pure-neo.io/ai-assistant) - [For Manufacturers](https://pure-neo.io/for-manufacturers) - [For Distributors](https://pure-neo.io/for-distributors) - [For Dealers](https://pure-neo.io/for-dealers) - [For Reviewers](https://pure-neo.io/for-reviewers) - [AI Readiness Check](https://pure-neo.io/ai-readiness-check) - [Pricing](https://pure-neo.io/pricing) - [Hi-Fi News](https://pure-neo.io/news) - [About](https://pure-neo.io/about) - [Why we do it](https://pure-neo.io/personal) - [Press](https://pure-neo.io/press) - [Writings](https://pure-neo.io/writings) - [The platform app](https://app.pure-neo.io) ## Help Center - [What is Pure Neo](https://help.pure-neo.io/what-is-pure-neo) - [Features for consumers](https://help.pure-neo.io/features-consumers) - [Features for business accounts](https://help.pure-neo.io/features-business) - [Features for manufacturers](https://help.pure-neo.io/features-manufacturers) - [Features for distributors](https://help.pure-neo.io/features-distributors) - [Features for dealers](https://help.pure-neo.io/features-dealers) - [Features for reviewers](https://help.pure-neo.io/features-reviewers) ## Other Pure Neo branches - [Pure Neo Design](https://pure-neo.io/design): UI design studio, websites and apps - [Pure Neo AI Lab](https://pure-neo.io/ai-lab): AI consulting ## Legal - [Privacy Policy](https://pure-neo.io/legal/privacy-policy) - [Terms & Conditions](https://pure-neo.io/legal/terms-conditions) - [Cookie Policy](https://pure-neo.io/legal/cookie-policy) - [Disclaimer](https://pure-neo.io/legal/disclaimer)